Tweetboard promises more social media engagement

by Peter Horsten on August 12, 2010

tweetboard logo Tweetboard promises more social media engagementTweetboard is the new kid on the social media block. This new tool, released just some days ago, promises to stimulate social media interaction among the visitors of a single website or blog. Will Tweetboard proof its value? Let’s just give it a try to find out. Just click the tiny “Tweets” label at the left to see the full box and feel free to discuss. The video below tells the rest of the story. [Read more...]

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Flipboard could be such a reason to buy an iPad

by Peter Horsten on July 22, 2010

Yesterday a new App arrived at the iPad App Store: Flipboard. Since then this new application managed to gain a lot of attention. Basically the application shows content coming from your social network streams. The presentation is awesome. You can just read the information as a magazine by flipping the pages. For me this App could be one of those reasons to lay my hand on an iPad. The movie below shows in a quick overview how it works.

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HootSuite5 with HTML5

Today my HootSuite client was offline for a while, which was a big surprise. In general Hootsuite is a very reliable service. Fortunately, I was informed this was due to a remarkable update. Some time late I noticed significant changes to the social media dashboard beginning with a completely refreshed HTML5 user interface, plus geo-located search, native Twitter ReTweets, and integrated Google Analytics.

For me Hootsuite was already the best Social Media dashboard for both personal and team based social media management. Today’s improvements prove Hootsuite continuously keeps improving its service.

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Is Google just looking for content to earn more?

by Peter Horsten on June 17, 2010

A debate titled: The freedom perspective of digital media with William Echikson, Communications Director of Google EMEA seemed promising. It doesn’t happen everyday you can hear the future Google plans directly from one of the leaders. It turned out differently. After the debate you could leave the room rather disoriented. Is Google really just looking for more content to earn more and do we need the government to protect our copyrights?

google debate gdansk1 Is Google just looking for content to earn more?

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Update on the social media revolution

by Peter Horsten on June 1, 2010

It might sound like big words: “social media revolution”, but hopefully you will agree something is happening in the online world. An increasing amount of people shares information and their opinions online. They by-pass traditional information sources and distribution channels and decide based on the opinion of like-wise people they meet online. Before I already wrote it’s no longer a question whether or not it will influence your business. Today they main question is when and how it will affect you. The following (recently updated) movie shows in very short time what’s happening.

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Why aren’t we Facebook friends?

by Peter Horsten on May 25, 2010

Today two of my social media students at the University of Gdansk presented their final case. They made use of a very funny South Park movie showing the (non)sense of being online friends. It shows we might treat social networks now and then a bit too serious. We had to laugh a lot and I would like to share it with you.

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3 ways to improve your iPhone performance

by Peter Horsten on May 13, 2010

iphone 150x150 3 ways to improve your iPhone performanceRecently my iPhone became very slow, it hardly responded anymore. I tried to fix it in several ways, but nothing helped. After searching the Internet for a while I found several potential solutions and at least 3 were helpful to me. Feel free to try yourself! [Read more...]

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Prevent issues with the cops, don’t abuse Foursquare

by Peter Horsten on April 14, 2010

Currently I’m testing both Foursquare and Gowalla. These tools enable me to check-in at locations I visit. In an interactive way I’m investigating my own neighbourhood and unknown cities. The competition part of the applications make it even more funny to use. By visiting a location often you can become the Major of that side on Foursquare. Of course people already started faking their check-ins to gain points. Therefore, Foursquare decreased the distance from the spot to login. And to prevent further abuse they hired the Foursquare Cops (LOL!)

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Google Alerts and Social Mention make you can monitor what they say about you online

Social media are there to stay, whether you like it or not. At its best you can make advantage of them by including social media into your marketing and communication strategy. But at least you will have to follow what people are online telling about your brand, product or you in person. But how do you do that? How can you prevent this becomes a time consuming task? I will explain two tools which I use frequently. [Read more...]

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funky-candy-dulfer Today at the 4Developers conference in Poznan, Poland, I presented the audience my concern about the existing gap in between client’s need and the reality of the software developers. For some reason we seem not to manage to understand each other well enough. Too many projects do not deliver the result the client was hoping for. Honestly, it’s no longer a question whether or not this gap has to be closed. We just have to do it to make software more successful and clients more happy. But who’s responsible to bridge the gap? In my opinion the software developers. I will try to explain why. [Picture source: Allaboutjazz.com]

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